Trying to get ahead of the market? Use Belief3.
Was your business ready for the improvement in consumer sentiment? Were your manufacturers, retailers, distributors, and marketers expecting a rise in discretionary spending?
The headline this week is that consumer confidence improved modestly. FXStreet reported:
“Consumer sentiment in the US improved modestly in early April with the University of Michigan's (UoM) Consumer Confidence Index rising to 63.5 (preliminary) from 62 in February. This reading came in better than the market expectation of 62.”
How could you have predicted this rise if even the experts didn’t? Simple Belief3.
Anyone who read the Veriphix Belief3 Honesty Index knew that as of March 2, 2023, the US population thought there was a 52.75% chance of consumer spending increasing over the next 6 months. This forewarning is the edge businesses need. 50% would have meant consumer spending stayed flat. Belief3 knew it would rise and also flagged the negative impact of a perceived rise in inflation. Our index gives you time to plan your marketing campaigns and prepare your supply chain.
Belief3 predicted it would rise by 2.75% with a +/- 1%. It rose 1.5% slightly below the March data pull but completely in line with the projection.
If you need to predict and plan for the future, stop guessing. Our weekly economic index measures the beliefs in your target population. It provides the most cost-effective way to forecast behavior. But Belief3 goes a step further. The technology identifies the issues (nudges) will impact that belief and could alter the future.