THE CURE FOR (data) AGING
Did you know data ages? According to Nate Silver of the statistical analysis site FiveThirtyEight, as survey data ages, its forecasting accuracy declines. In 21 days, that original data is reduced in accuracy to 79%. Very rarely can a company collect research data, process it and then implement it within weeks or months.
Imagine knowing each week what your target market believed about your product and whether the timing was right to send out an ad campaign? Or hold it back? Or add in new “do not buy” terms?
Belief3 dashboard provides fresh data each week. Our analysts provide summaries of that data. We are experimenting with generating faster summary reports so data analysts can prioritize their work, get timely insights to the marketing, product and management groups that need them.
Let’s see what ChatGPT does to summarize Honesty in social media in Week 3 and then compare that to ChatGPT’s summary of Week 2. This feature would enable our analyst to provide your business weekly summaries of the change in the key metrics driving business.
The process for this test is to take the output from Belief3, have ChatGPT summarize the indicators as our human analyst would normally do, and then have ChatGPT compare its own responses. Will ChatGPT pick up the subtle week-to-week changes?
ChatGPT’s summary of Week 3 - Honesty in Social Media
Dishonesty is rampant in the current political climate, with both Republicans and Democrats blaming each other for the train situation in Ohio. Social media has allowed for the spread of lies and conspiracy theories, and with the current economic climate, it is unlikely that honesty will increase anytime soon. As we approach the next election, more lies will be told in order to influence the public.
ChatGPT’s summary of Week 2 - Honesty in Social Media
Honesty in the US over the next 6 months is uncertain, as people have become accustomed to lying or skirting the truth. Political leaders have been dishonest, and this has been compounded by difficult everyday situations such as inflation and illnesses. However, there is hope that people can become more honest, as elections are coming up and people can be good.
What changes did ChatGPT see in Honesty in social media between Week 2 and Week 3?
The two responses are different in their focus and tone.
In Week 2, the response is more optimistic, despite acknowledging the prevalence of lying and the challenges faced by people. The response suggests that there is hope for people to become more honest, especially with upcoming elections. The tone of the response is positive, highlighting the potential for change and growth.
In Week 3, the response is more pessimistic, as it emphasizes the rampant dishonesty in politics, social media, and the current economic climate. The response suggests that honesty is unlikely to increase anytime soon, and that more lies will be told in the lead up to the next election. The tone of the response is negative, highlighting the challenges and obstacles to honesty in the current climate.
ChatGPT is integrating an interesting element: Attitude. Culture is a combination of Belief and Attitude. Belief3 is directly measuring belief change and ChatGPT is extracting attitude.
ChatGPT adds an interesting feature to Belief3, quick and fast summaries produced weekly that let your company know exactly what is happening in the market.