Other companies provide data on System 2 thinking: the choices that consumers are conscious of. Veriphix, however, delves into the drivers behind System 1 thinking: the subconscious. To actually move people’s thinking, you need to know their emotional triggers and what motivates change on a subconscious level. Until now, there has been no way to quantify this. Veriphix provides a solution.
While companies like Palantir or Qualtrics take months to generate enough data to then make an educated guess as to who to influence and how, our process takes only 24 hours to extract real emotional triggers. From there, after another week we can test and quantity these triggers. Our self-generated ethical data is also in compliance with all Department of Defense directives.