CLIENT PARTNERS: Belief3 insights have helped Nike create custom messaging that aligned with different women’s empowerment beliefs held in coastal and mid-western cities, guided Ryan Reynolds towards a more effective launch strategy for his Colonoscopy PSA campaign, and instantly identified and mitigated belief altering disinformation for NATO.
Current technologies like social listening, sentiment analysis, dis-information tracking and single point in time surveys can only deliver what is visible on the surface, which are the bias fueled, noisy attitudes and behaviors outwardly expressed by consumers. From there, they just take a guess at what beliefs caused those actions.
Our technology automates new behavioral science research methodologies, enabling us to remove the noise of social signaling and cultural influence to reveal what groups of people believe.
Belief3 has eliminated all the inefficiencies and inaccuracies of social listening and qualitative research and replaced them with fast, cost efficient and accurate data that will transform the way companies create products, engage with their customers, and build thriving employee cultures.
Coming off our NATO Innovations Countering Cognitive Warfare Challenge win and appearance at SXSW Pitch Finals, Veriphix is on the move and headed to Fuel 2022 with 11 very cool companies. Read the press release.
NATO is adding a new domain in the fight to preserve democracy: the 6th Domain Cognitive. As part of a billion dollar effort to defend democracy in the cognitive domain, NATO conducted a challenge to find the best and most advanced technology. 132 teams submitted technology. Veriphix won 1st place.
WE WERE THRILLED TO BE A SXSW FINALIST THIS YEAR
